ABOUT US
Meet Reform Financial
Reform isn’t your average broker…
We made it our mission from day one to be the fastest and most competitive, ethical financial brokerage out there. We’re best known for offering an independent and impartial comparison of commercial financial products. As a business we do a whole lot more besides.
We move at pace, make decisions quickly and affirmatively, and hold ourselves accountable.
We’ve run businesses ourselves so we know how crucial it is to source the correct type of funding at the right time.
Our lender panel is the largest in the country and contains high street banks, tier 1, 2, and 3 lenders, private funds, and super high net worth individuals so we can cater for businesses big and small and won’t be beaten on price or service.
We are extremely proud of what we do and how we do it and we look forward to securing the funding you need right when you need it.
Lee Bridges
Managing Director
Lee runs Reform Financial and makes sure the standards are continually high and that we maintain and build upon our strong ethics, customer service, and keep our clients coming back.
Rich Cruden
Digital Marketing Director
Rich heads up our marketing and development efforts with his day to day jobs including PPC, SEO, site maintenance, and marketing strategy.
John Allard
Business Development Director
John looks after a large majority of our client and supplier relationships as well as making certain our BDMs and partners are all working exceptionally well together.
Michelle Seow
Finance Director
Michelle has an aptitude for numbers, and always has a smile on her face. Her unique mixture of precision and playfulness is a breath of fresh air, and her ability to turn around a job ahead of time is often astonishing. Michelle is a force to be reckoned with, but a very humble one.
What makes us different
At Reform Financial we believe that customer service comes first. We are professional, friendly and we genuinely care.
You will never get passed from pillar to post and you will experience very quickly how much we love what we do and how much we want to help your business.
We have spent decades honing our expertise to make sure we are the very best that we can be at what we do. Behind every great business is a great broker.
One point of contact
Always deal with one person who will take the time to get to know you and understand your unique needs.
Experience
We understand business and have the scars to prove it. We are business owners that know how to build a successful company.
Relationships
We do business with clients because we choose to, and we want you to feel the same about working with us. We don’t work for you, we work with you.
Long game
We want to be working together with you in the future so we choose to excel in the now.
Our partners
The calibre of our partnerships, both new and old, speaks volumes. We vet our lenders to ensure our high standards are continually met.
Speak to Us
Send us a message we would love to see how we can help